WHY IT Prices: Most well-liked Lodges & Resorts is the world’s most significant independent resort brand name.—Patrick Clarke, TravelPulse Senior Editor
The American Hotel & Lodging Association (AHLA) now declared it has welcomed Most well-liked Resorts & Resorts as a new member.
Chosen Accommodations & Resorts is the world’s major independent hotel model, representing far more than 650 unique accommodations, resorts, residences, and distinctive lodge teams throughout 80 countries—including 190 qualities in the United States.
Impartial hotels are distinctive and vital fixtures in the U.S. hotel landscape and make up virtually 1-3rd of the nation’s hotel rooms. Favored Accommodations & Resorts’ AHLA membership further more strengthens the voice of independent accommodations in just the industry and deepens AHLA’s existence in this critical phase.
Favored Lodges & Resorts joins an AHLA membership roster that incorporates much more than 30,000 associates, 80% of all franchised accommodations, and the 10 most significant resort firms in the U.S. In addition to hoteliers, AHLA membership incorporates point out and local lodging associations, primary hospitality associations, market company vendors and suppliers, universities, and hospitality college students.
“AHLA’s second-to-none advocacy, affiliate expert services, and interaction capabilities are specifically why we determined to be part of,” explained Lindsey Ueberroth, Main Government Officer of Favored Lodges & Resorts. “As a champion of hoteliers and hospitality groups functioning across the United States and an influential voice in just the sector, we look forward to operating intently with AHLA’s group to generate new possibilities and larger visibility of our member motels nationwide.”
“On behalf of the escalating AHLA family members, we’d like to increase a warm welcome to Desired Lodges & Resorts,” mentioned AHLA President & CEO Chip Rogers. “As the world’s biggest unbiased resort brand name, Most well-liked Hotels & Resorts will deliver a host of important views to AHLA, and we glimpse ahead to elevating the voices and priorities of impartial hoteliers on their behalf.”
Today’s announcement builds on AHLA’s potent membership growth trajectory around the previous two decades, for the duration of which AHLA achieved history membership and overall gratification ranges and has expanded through strategic partnerships and mergers with primary hospitality businesses, such as the Hospitality Asset Supervisors Affiliation (HAMA) and Hospitality Technologies Up coming Era (HTNG), respectively.
Source: AHLA press release.
